by Susan McLean

“‘[Sex and the City] fans, like me, are saddened by the news that Mr. Big dies of a heart attack,”
Dr. Suzanne Steinbaum, a member of Peloton’s health and wellness advisory council and a
preventative cardiologist told the LA Times. “Mr. Big lived what many would call an extravagant
lifestyle… . Riding his Peloton Bike may have even helped delay his cardiac event.”
—CNN

When Mr. Big collapsed onscreen,
our shares went in the tank.
Though we’d be sorry to sound mean,
he had himself to thank.

Cocktails, cigars, high risks, big steaks—
the list goes on and on.
Those were his lifestyle-choice mistakes,
and not his Peloton.